•    Startup Founded    •


I founded Degha in 2003, after designing an interior design software for coverings manufacturers.

My responsibilites and achievements in this software-based startup include:

Winning the TECHBA Prize (Techhology Bussinees Accelerator Program) from the Mexican Ministry of Economy.

Acquiring customers in Mexico, Canada, Colombia and Italy.

Spearheading all company-wide prospecting, marketing and closing endeavors.

Introducing the DEGHA Software to the Ceramic Tile Manufacturers market.

Defining industry segments and identifying opportunities in domestic and international markets (Mexico, USA, Canada, Italy and Spain).

Generating a pipeline of more than $6 Million USD in net new opportunities in 6 months.

  • 2003
  • Inactive from 2008
  • B2B, SaaS
  • USA, Canada, Mexico, Colombia, Italy, Spain
  • Coverings Manufacturers (Ceramic Tile, Paints, Engineered Wood)
  • Vitromex, Lamosa, Interceramic, Kronopol Canada, Gruppo Iris, Colceramica